Professional Strength Hyperpigmentation Fading Formula for Face

* Evens-Out Facial Skin Tone
* Encourages Skin Brightness
* Promotes Cell Renewal
* No acid or bleach - No dryness or irritation

Dramatically freshens & brightens your complexion everyday. Incorporating next generation skin brighteners designed for maximum effectiveness in evening skin tone, without the dryness and irritation associated with bleaches.

Causes of Hyperpigmentation

* Pregnancy - can trigger overproduction of melanin that causes the "mask
   of pregnancy" (melasma) on the face and darkened skin on the abdomen
   and other areas.
* The birth control pill or HRT may also cause hyperpigmentation with a
   similar kind of hormonal change that occurs during pregnancy or the
   decrease of production of oestrogen.
* Skin diseases such as acne may leave dark spots after the condition
   clears.
* Injuries to the skin, including some surgeries.
* Sun exposure, following the use of deodorant soaps, scented toiletries, and
   various cosmetics can also produce this mottled pigmentation. This is
   called a phototoxic reaction and is due to ultraviolet radiation being
   absorbed by the chemical substance (perfume, cologne and other types of
   fragrance) on the skin. This pigmentation often extends down to the sun-
   exposed areas of the neck.

Results & Science:

Darker skin tones can be lightened and brightened evenly and safely without dryness and irritation. Evening out hyperpigmentation is a common cosmetic request which is now easier to achieve with the advent of advanced, non-bleach, tyronase inhibitors.

The skin produces the brown pigment, Melanin, in response to sunlight (UV) and because of a genetic pre-disposition to higher basal levels of Melanin production.

White balance inhibits the key enzymes in this process and safely reduces the amount of Melanin synthesis which leads to a lighter complexion. This gradual process allows the user to select the degree of lightening by moderating White Balance application.

Price £27.00